Tackling Messy, Complex Branding Challenges for
Senior Leaders to the C-Suite,
for Over a Decade
Former Headhunter with a Gift for Marketing Talent and Insider's Understanding
of How the Market Works
Looking to amplify your personal brand to advance your career but feel overwhelmed, don't know where to begin, and struggle to articulate your differentiated value proposition?
I can help.
I do not believe in a transactional approach to resume writing.
After working 1:1 with over 3,000 individuals to date, I know that taking short cuts just doesn't cut it. Each client's future-facing goals, branding challenges, and job search nuances are very different and need to be accounted for to set the proper stage for success.
Clearly defined goals of where a client is heading is critical in setting the stage for branding. Without this foundational building block, it is impossible to truly serve clients in the way needed to best support them in reaching their goals.
That's why I provide a highly personalized, 1:1 holistic branding consultation, deep-dive strategy, and job search guidance. Layered on top is the crafting of hard-hitting, targeted marketing deliverables that crystalize each client's differentiated value, enabling their ability to powerfully head to the market for that next opportunity.
As a former headhunter, I witnessed what transpires behind the scenes in the hiring process and counsel from that lens when supporting my clients. I'm known as a straight-shooter and can tend to be quite direct. Over the years, I've gained a reputation for asking the tough questions that challenge clients to think deeper about their value proposition and compel them to rethink their go-to-market strategy so that they can secure the results they seek.
I work 1:1 directly with my clients, and do not outsource any of my engagements at this time. This decision was deliberately made to maintain the highest-level of quality and personalized attention needed to ensure each client's success.
If you are looking for a highly consultative branding experience: let's talk.
The Branding Process
COMPLIMENTARY 20-MINUTE CONSULTATION
Includes an in-depth assessment of your goals and current career marketing tools and a confirmed quote for proposed solutions. Request a consultation here.
CONFIRM YOUR ENGAGEMENT ON THE CALENDAR
You will secure your spot on my calendar by completing payment via Square and by signing the services agreement. My calendar is typically booked 1 to 2 weeks out, so it is advisable to plan accordingly and not wait until the last minute for best results.
COMPLETE
INTAKE PREP & STRATEGY CALLS
Once payment is received, prep materials will be forwarded to you. Prep materials are to be completed prior to the Strategy Calls.
Plan for about 1.5-2 hours hours to complete the prep work.
DOCUMENT DRAFT DELIVERY, REVIEW, REVISION & FINALIZATION PROCESS
The résumé draft is delivered to you via email within 10-14 business days following completion of the Strategy Calls. Other document drafts in your package will be delivered to you via email within 5-7 business days following receipt of your initial résumé feedback. Feedback is provided via a combination of email and phone. The process, end-to-end, is about 4-6 weeks to finalize.
GO TO MARKET STRATEGY REVIEW & CONSULTATION
Upon finalization of the document process, the next step is to define a roadmap for your search. This includes a review of the various go to market strategies available to you, which strategies are best suited for your search, and tactical guidance on how to execute.